Diddy once again owns his clothing brand, Sean John. After a bidding war with 4 other parties he got it back for $7.5 million cash.
The deal will be finalized this week. Diddy said, I launched Sean John in 1998 with the goal of building a premium brand that shattered tradition and introduced hip hop to high-fashion on a global scale.
Back in the late 90’s/early 2000 it was Sean John, Rocawear and House of Dereon, which one were you wearing?